Freelance Conversion Copywriter in London
Your customers know the difference between bland AI-generated content and real, connection-focused copy. Don’t be “just another” brand. Be the brand everybody talks about.
Key Terms
Website Copy
Website copy refers to the text that guides your visitors through your website in order to take an action such as signing up to a newsletter, adding a product to the cart, or booking a meeting with you.
This is done by connecting with your target audience through researched and purposeful messaging.
Landing Page
A landing page (also called “squeeze page” or “lead capture page”) is a web page on your website designed for a marketing campaign and it focuses on one offer or goal.
A landing page has less navigation options to avoid distractions and guide the visitor through the funnel.
Keyword Research
Keyword research is the practice of discovering and analysing words or phrases your audience is using when they’re searching online for products, services, or information.
This step is crucial for a successful search engine optimisation (SEO) strategy. And it’s recommended to be performed before writing new content.
Copywriting Services
Try it
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1 Article
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Content Brief
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Keyword Research
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Competitor Analysis
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On-Page Optimisation
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Internal Links
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Authoritative Sources
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500-1500 word count (depending on how long it needs to be)
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Professional Proofreading
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1 revision
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Expert Blog Writing
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6 Articles /month
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3-month Content Strategy
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Content Brief
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Keyword Research
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Competitor Analysis
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On-Page Optimisation
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Internal Links
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Authoritative Sources
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500-2000 word count (depending on how long it needs to be)
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Professional Proofreading
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1 revision
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Minimum 3-month term
Website Copy
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100% Human content (No AI slop)
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Web Copy for one page
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Keyword Research
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Competitor Analysis
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On-Page Optimisation
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Internal Links
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Professional Proofreading
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1 revision
Landing Page Copy
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100% Human content (No AI slop)
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Web Copy for one sales / landing page
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Keyword Research
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Competitor Analysis
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On-Page Optimisation
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Professional Proofreading
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1 revision
Frequently Asked Questions (FAQs)
What Do Your Copywriting Services Include?
Any piece of content that I write starts with research and analysis. That includes your target audience, your competitors, target keywords, the SERPs, and the topic itself. After that, I create a content brief (for the articles) and then I create the first draft for you. One revision is included for all copywriting packages available.
Is there a minimum time commitment?
The “Expert Blog Writing” service requires a three months minimum term so we can cover all the articles from the content strategy and analyse the results.
What happens if the first draft isn’t right?
Thanks to the research that I perform for every article, it’s unusual for my clients to ask for some edits. However, all copywriting packages include one revision for free and you can purchase additional revisions for £40 an hour.